Abstract
This project explores the transformative potential of typography in visual communication, focusing on how typographic treatments can shape and expand the perception of text. Centered on Sylvia Plath’s The Bell Jar, the research investigates how different typographic approaches – employing both analog and digital methods – can alter emotional impact, narrative significance, and universal accessibility. Through a systematic approach encompassing research, design decisions, and presentation, the study reveals how typography can transcend the literal meaning of words, enriching them with diverse emotional and visual interpretations. The project utilizes various formats, including posters, an accordion-style book, a stop-motion video, and interactive elements, to present findings and assess the effectiveness of typographic forms. Key insights into reading experiences, which highlight the temporal, subjective, and visual nature of text interpretation, inform design choices. The integration of analog textures and digital refinement offers a nuanced exploration of typographic expression, demonstrating typography’s capacity to convey complex meanings and engage viewers on a profound level. This research provides a foundation for further exploration into typography as an independent form of visual language.
Publication Date
8-5-2024
Document Type
Thesis
Student Type
Graduate
Degree Name
Visual Communication Design (MFA)
Department, Program, or Center
Design, School of
College
College of Art and Design
Advisor
Mike Strobert
Advisor/Committee Member
Adam Smith
Recommended Citation
Koprululu, Ipek, "Unbound: An Analog Tapestry of Reading Experiences" (2024). Thesis. Rochester Institute of Technology. Accessed from
https://repository.rit.edu/theses/11877
Campus
RIT – Main Campus