Abstract

"HumanKind" is a dynamic exploration at the intersection of visual communication design and societal awareness, seeking to unravel and mitigate the far-reaching impacts of bias. Through the fusion of "Human" and "Kind," the project embodies a dual narrative, emphasizing individual humanity and the diverse fabric of the human collective. The core inquiry revolves around encouraging individuals to recognize and challenge biases before decision-making, fostering unbiased choices. Historical narratives of racial conflicts serve as the foundation, propelling the project's mission to explore, challenge, and diminish biases entrenched in our collective consciousness. Going beyond traditional exhibitions, "HumanKind" evolves into a dynamic dialogue integrating art, technology, and augmented reality (AR). AR becomes a potent tool, immersing the audience in an engaging experience that prompts introspection and dialogue. The exploration of biases, rooted in history, cognitive processes, media, and societal structures, provides context for the project. The strategic design process targets interactive experiences and energetic designs, culminating in an AR-driven exhibition designed to engage a diverse audience. As an ongoing initiative, "HumanKind" stands as a testament to the potential of visual communication design in prompting the recognition and challenge of biases, fostering inclusivity in society.

Library of Congress Subject Headings

Discrimination--Interactive multimedia--Design; Augmented reality--Design

Publication Date

12-11-2023

Document Type

Thesis

Student Type

Graduate

Degree Name

Visual Communication Design (MFA)

Department, Program, or Center

Design, School of

College

College of Art and Design

Advisor

Mike Strobert

Advisor/Committee Member

Adam Smith

Campus

RIT – Main Campus

Plan Codes

VISCOM-MFA

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