With wine and food being one of the fastest growing tourist sectors, many destinations have established visitor and educational centers to promote and highlight their unique tourist offerings. One such example of this is the New York Wine & Culinary Center. This Center is being developed to serve as a gateway for agri-tourism in the State of New York. The Center is located in the Finger Lakes, which is the State's major wine producing and agricultural area. It was developed through a partnership among the following organizations: The School of Hospitality and Service Management at Rochester Institute of Technology (RIT); Wegmans Food Markets; Constellation Brands, Inc., and the New York Wine & Grape Foundation. This paper examines the tourism issues related to building public and private partnerships in order to promote specific tourist sectors while providing unique hands-on tourism education. The discussion is framed around an example of a newly-formed tourism resource developed to meet both public and private goals.

Date of creation, presentation, or exhibit



Turk - Kazakh international tourism conference 2006. Note: imported from RIT’s Digital Media Library running on DSpace to RIT Scholar Works in February 2014.

Document Type

Conference Paper

Department, Program, or Center

Department of Service Systems (CAST)


American College of Management and Technology in Croatia