Publishing is both a journey and a destination. In the case of Test Targets, the act of creating and editing content, paginating and managing digital assets, represents the journey. The hard copy is the result or destination that readers can see and touch. Like the space exploration program, everyone saw the spacecraft that landed on the moon. It was the rocket booster that made the journey from the earth to the moon possible. This article portrays the process of capturing ideas in the form of digital data. It also describes the process of managing digital assets that produces the Test Targets publication.

Publication Date


Document Type

Full-Length Book


“Test Targets is a peer-reviewed publication. The content reflects scholarship and is the property of the publisher and the author. To reprint any part of the publication, please seek permission from the publisher, RIT School of Print Media. If the permission is granted, the publisher will provide instructions for downloading a PDF version of the publication. The sentence, ‘This article first appeared in Test Targets, an RIT School of Print Media Publication,’ should be included in the reprint.”

Department, Program, or Center

School of Design (CIAS)


RIT – Main Campus