It is the hypothesis of this study that Ontario's first casino in Windsor will not measure up and be as successful as the Las Vegas casinos. One possible reason is the Windsor management may hire personnel who do not have strong, positive attitudes toward giving service. Certainly, as Las Vegas personnel are the very model service providers and while much of their service delivery quality may be related to the culture and norms of the organization, its training and recognition programs, it is also possible the individuals they hire may have different basic attitudes toward service. This study will compare and contrast attitudes toward service of personnel in Las Vegas with hirees in Windsor.

Library of Congress Subject Headings

Customer services; Casinos--Customer services; Casinos--Employees--Attitudes; Employee attitude surveys

Publication Date


Document Type


Department, Program, or Center

Department of Communication (CLA)


Marecki, Richard

Advisor/Committee Member

Kelly, Edward

Advisor/Committee Member

Dimock, Hedley


Note: imported from RIT’s Digital Media Library running on DSpace to RIT Scholar Works. Physical copy available through RIT's The Wallace Library at: HF5415.5 .A485 1994


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