Abstract

Cognitive dissonance represents a profound psychological phenomenon where conflicting beliefs create mental tension. My thesis, Dissonance, transforms this abstract concept into an immersive multimedia installation that visually explores the human mind's intricate journey of reconciling internal contradictions. Using Cinema 4D, Adobe AfterEffects, and Resolume Arena, the project creates dynamic 3D animations projection-mapped across an 8x8x6 cubic feet space. Carefully designed blackout curtains and strategic seating immerse participants in a transformative narrative of psychological exploration. Audiences navigate through four distinct phases: Consistency, Chaos, Turmoil, and Adaptation. Each phase invites viewers to experience the unsettling yet profound journey of internal conflict resolution, mirroring the human mind's fundamental quest for psychological equilibrium. Presented at ImagineRIT, Dissonance transcends traditional disciplinary boundaries by synthesizing psychology, art, and technology. The installation offers a groundbreaking approach to understanding cognitive complexity, transforming abstract psychological concepts into tangible, immersive experiences that provoke deep reflection. By translating the intangible process of mental reconciliation into a visceral, sensory journey, the project demonstrates the powerful potential of interdisciplinary design to illuminate the nuanced landscape of human cognitive experience. Dissonance serves not merely as an artistic installation, but as an innovative exploration of how we process, challenge, and ultimately integrate conflicting beliefs.

Publication Date

12-18-2024

Document Type

Thesis

Student Type

Graduate

Degree Name

Visual Communication Design (MFA)

Department, Program, or Center

Design, School of

College

College of Art and Design

Advisor

Mike Strobert

Advisor/Committee Member

Adam Smith

Campus

RIT – Main Campus

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